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Celebrate Ice Cream Days with Maatila Beauty & Laura Hallen Art in Le Mars, Iowa! June 20th, 2026 from 9am-1pm

Mark your calendars for Saturday, June 20th! Summer is officially here, and we are celebrating in the sweetest way possible.


Pop-up shop at Collective & Co in Le Mars, Iowa with full latex-free skincare line by Maatila Beauty and original artwork by Laura Hallen
Latex-free skincare and original paintings on Plexiglas by Laura Hallen

I am absolutely thrilled to announce that Maatila Beauty is heading to the "Ice Cream Capital of the World" for a special summer pop-up event! I will be the featured guest at Collective & Co. in Le Mars, Iowa, perfectly timed with the town’s biggest, most vibrant festival of the year—Ice Cream Days.

If you haven’t been, Collective & Co. is a stunning, beautifully curated home goods, coffee, and gift shop. There is truly nothing like it in the region, and I am so honored to bring my handcrafted botanical creations and original artwork into their gorgeous space.

Event Details:

  • When: Saturday, June 20th | 9:00 AM – 1:00 PM

  • Where: Collective & Co., 128 Central Ave S, Le Mars, IA 51031

What I’m Bringing to the Pop-Up Shop

Whether you are looking to refresh your summer skincare routine or find the perfect, one-of-a-kind piece of local art, there will be something special waiting for you.

✨ Small-Batch Botanical Skincare

Experience the complete Maatila Beauty lineup in person! I’ll be bringing all of our signature, plant-powered formulas, including both our full-size essentials and our brand-new, TSA-friendly travel size skincare products. If you’ve been wanting to try the line or need the perfect mini sets for your summer getaways, this is your chance.

🎨 Original Abstract Art by Laura Hallen

In addition to skincare, I am bringing a curated selection of smaller original paintings. These vibrant, botanical-inspired pieces are perfectly sized to bring a pop of life into your home or to give as a unique, meaningful gift. It’s a rare opportunity to shop both my visual art and my botanical formulations in one place.

Come Say Hi!

If you are out and about enjoying the Le Mars Ice Cream Days festivities, please swing by Collective & Co. to browse the collection, test out some skincare textures, and say hello in person. Connecting with our community face-to-face is my absolute favorite part of this journey, and I would love to meet you!

Warmly,

Laura Hallen

Founder & Formulator, Maatila Beauty

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